Archived publication

Archived publication

How to validate a new MR tool? A case study in FMCG. Innovate - The best in innovation from around the world

Tjøstheim, Ingvar; Sæther-Larsen, H.

February 27, 2005

DART

  • Published date: February 27, 2005
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  • Refereed: 1
  • Conference: ESOMAR, Paris, France, February 27 – March 1, 2005
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  • Title: How to validate a new MR tool? A case study in FMCG. Innovate - The best in innovation from around the world
  • Author(s): Tjøstheim, Ingvar; Sæther-Larsen, H.
  • ISBN: 92 831 13721
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